{"product_id":"emg-p85-white","title":"EMG P85 White","description":"The EMG P85 is a powerful active guitar pickup designed in a P90-style housing, offering exceptional tone and versatility. Featuring close aperture coils loaded with Alnico V magnets, the P85 delivers a muscular growl and smooth lead tones, making it suitable for a wide range of genres from blues to extreme metal. Often used in the neck position, this pickup also excels in the bridge position, providing a bigger sound with exceptional smoothness and soul. The P85's solderless installation system ensures easy setup, allowing guitarists to effortlessly upgrade their instrument and achieve a rich, dynamic sound.","brand":"EMG","offers":[{"title":"Default Title","offer_id":55438333739385,"sku":"EMG-P85W","price":99.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/0262\/0221\/files\/p85-wht.jpg?v=1752151064","url":"https:\/\/theguitartech.co.uk\/products\/emg-p85-white","provider":"The Guitar Tech","version":"1.0","type":"link"}